About Blaze

Blaze is building the most complete marketing tool for teams of one to produce on-brand content in half the time and grow their businesses faster on the internet.

We're not just building a software product at Blaze—we're building a mission-critical platform that evens the playing field for entrepreneurs worldwide so they can compete on the internet, win against the big guys, and control their own destinies.

Blaze customers can plan months worth of ideas, create high-quality 'drafts for every piece of content, and automatically schedule them to post in 60 seconds flat.

Blaze has served tens of thousands of small business owners. Now, we're growing our team on our way to a million customers plus.

That's where you come in: we're hiring an ambitious, high-bandwidth Head of Performance Marketing to lead our paid growth activities to tremendous scale and turn Blaze into one of the leading AI-based tools of our era.

About the role

We're looking for an extremely talented growth leader to own our strategy and execution around paid advertising.

Reporting to our CEO, you'll plan, execute and manage all performance marketing initiatives at Blaze, including our paid ads and programmatic advertising. You'll build campaigns to accelerate our growth and scale marketing channels in alignment with our broader goals.

Success in this role will require deep expertise in performance marketing, a drive for continuous improvement, and desire to drive real value to Blaze's customers and users. You'll be a part of a fast-charging team, working cross-functionally to collaborate on every area of demand generation. There will be daily opportunities to experiment and see immediate impact from your work.

Initially, this role is designed for individual contribution, focusing on leveraging your expertise to drive impactful results. With strong business growth, the role could evolve quickly into a leadership position with direct reports.

Specifically, you will:

• Develop and execute a comprehensive paid advertising strategy that encompasses display and search ads across Instagram, Facebook, Google, TikTok, YouTube, and other emerging channels.

• Collaborate closely with our marketing and brand team to produce compelling creative content aligned with our broader positioning and messaging.

• Bring knowledge of sophisticated machine learning, creative tactics, and AI/automation capabilities to drive experiments that enhance campaign efficacy.

• Work with our analytics team to refine our approach to attribution, incrementality, and performance measurement.

• Collaborate with the marketing team to tailor nuanced landing page and product experiences to maximize conversion rates and our buying power.

• Embody the spirit of a business owner, with a relentless growth mindset, eager to build, innovate, and significantly impact our trajectory.

About you

We're looking for a one-of-a-kind growth leader who can catapult our fast-scaling startup to the next level. Please apply if you have:

• 5+ years of performance marketing leadership experience within a high-growth consumer-facing startup

• Successfully built complex, data-driven marketing programs including A/B experimentation, multi-touch attribution modeling, and causality testing

• Managed a high-output, collaborative creative production process, from ideation to production to testing and deployment

• Supervised an overall marketing budget of $500k or more

• Have deep knowledge of paid ad media channels (e.g., Meta Ad Manager, Google UAC)

Skills that make you extraordinary:

• An owner's mentality and deep desire to win, with an ambition to be at the helm of a startup's inspiring, aggressive successful scaling

• A PhD-level knowledge of performance marketing best practices and tactics - you are the smartest person you know when it comes to paid growth

• A quantitatively-oriented intellectual curiosity, with the skills you need to extract, analyze, and communicate insights that drive ever faster growth

• Structured thinking and project management skills, with an ability to manage multiple work streams with tight timelines and vendors flawless

• A desire to move faster than anyone expects you to, with an iterative, hypothesis-driven approach to your work

Our Team

At Blaze, we’re looking for structured thinkers full of passion, ambition, and kindness. We’d love for you apply even if your experience doesn't precisely match the job description. Your experience, skills, and interests will help you stand out—especially if your career has taken some extraordinary twists and turns. At Blaze, we welcome people of diverse backgrounds and perspectives who aren’t afraid to challenge the status quo. Join us.

At Blaze, we:

• Are fundamental optimists who believe we're still only at the start of the AI age.

• Go to extraordinary lengths to distinguish ourselves through world-class work.

• Prioritize quality over speed, and speed over scope.

• Desire working with deeply kind, mission-driven people.

• Strive to make the complex simple.

• Use first principles to debate ideas, test assumptions, and make decisions.

• Seek the truth by putting data above opinions.

• Assume good intent and give tactical feedback to help each other get better.

• Hold no ego—when our customers win, we all win.

As a company, we are seriously committed to your professional development and growth:

• You will set your own monthly goals aligned with our ambitious strategy

• You will have our collective support in achieving major wins—and personal coaching from your manager

• You will be able to request and manage your own budget

• You will be encouraged to take risks, try new things, and be creative with your work

• You will have many opportunities to exchange and engage in feedback

• You will be offered continual chances to stretch yourself and raise your own bar

• Helping a small company grow 30%+ month-over-month

• You will be rewarded for achieving excellence and mastery

Interviewing at Blaze

It’s our goal to provide an efficient, transparent interview experience that respects you and your time. Our roles typically have a four stage process (sometimes more) and we like to move through those as quickly as calendars allow. After submitting your application you will hear from us whether you are a strong fit for the role or not! From here you can expect:

1. An initial screen with our COO

2. A technical exercise appropriate to the role

3. A leadership interview with our CEO

4. Peer panel with our marketing leads

Your time is valuable, so we try to give you as much information as possible throughout our process to make the best decision for you. Reach out if you have any questions.